Battle of the Titans: Spotify Vs Grooveshark

In the event that you haven't heard about Spotify before, start taking notice. It is a Swedish-based music streaming service that's taken Europe by storm, because it gives its users the ability to stream music anywhere and everywhere. But now it's building a move that will have an enormous impact in the market - it's now being wanted to the US market. spotify david hoffmeister Now, how is this highly relevant to personal and business brands? Does Spotify genuinely have an effect in brand marketing? With over 10 million users in Europe, the answer to this is a resounding yes. The reality is, people are truly passionate about music. This is the reason they love to hear it, they love to talk about it with their friends, and they love to take part in the discovery of it. So how can brands tap into this industry and use Spotify inside their brand marketing campaign? Social media marketing platforms are gaining importance in brand marketing. Spotify is simply another social networking platform where people can tune in to music, create playlists, and share them with friends. It's a network sharing common ground Whether you want to promote your personal or business brand, one good way to achieve this through Spotify is to create your brand's own distinctive playlist. Combine this with a bit of advertisement so people learn about it, allow it to be easy for folks to generally share the playlist with others, and you are able to effectively build a much better awareness of one's brand. And even a lot more than awareness, participating in Spotify can assist you to stimulate your audience's loyalty and interest. Whenever you effectively combine Spotify with other social media marketing platforms such as Facebook and Twitter, you are able to really take your brand to another level. The best thing about Spotify is the fact that its social aspect works through Facebook, so it is simple to setup a brandname profile on Spotify and add it to your Facebook page, website or blog. Another way that business brands can utilize Spotify is through the advertisements it offers. You may already know, users can join Spotify free of charge, however they do get to know and see the advertisements of the site. Currently, the website has 10 million users, with only around a million of them having availed the paid service to eliminate the advertisements. So if you advertise your brand through Spotify, you are able to effectively be attaining the remaining 9 million users who've only availed the free membership. And if you wish to promote your business'brand, your employees can in fact allow you to with it by sharing your brand's playlist and music in the social media platforms they utilize. This is why your employees can definitely be your absolute best brand advocates. Since they're those who're constantly subjected to your business, chances are they know probably the most about any of it and they are the people that are pretty much the go-to persons for any questions about your brand. After taking Europe by storm, could Spotify do the exact same with the US? Only time will tell. But people and businesses should truly take notice with this latest social networking platform for music streaming because it can easily help spread the term about their brand.